For the small business owner or leader who is holding everything.

This is therapeutic depth, self-leadership, and business counsel — in one space. 

Lead With Influence







Jodi Frizzel

MCounPsychTh

You can grow a successful business and feel like an imposter.
Both are true.
Both get worked on here.

the program

This is not business coaching. It is not therapy. It is something most business owners have never had access to before.

A confidential container that gives you both — a place for the responsibility you are carrying, and a strategic partner for the decisions in front of you.

Because the two are never separate.
The way you lead is shaped by the way you are within yourself. 





Your 1:1 Session

Private. Confidential. Part business counsel, part therapeutic depth. Where the isolation gets a place to land, and where you process what is actually going on for you — not just the business.

Group Session

A small, confidential peer circle of 4-6 business owners or leaders. Themed and guided by me.
This is not a networking group and it is not a pitch session. No one is selling anything or performing success here.
A place to pressure-test decisions, be challenged by people who understand the terrain, and realise you are not carrying this alone.
This is not business coaching. It is not therapy. It is something most business owners have never had access to before.

A confidential container that gives you both — a place for the responsibility you are carrying, and a strategic partner for the decisions in front of you.

Because the two are never separate.
The way you lead is shaped by the way you are within yourself. 





Your 1:1 Session
Private. Confidential. Part business counsel, part therapeutic depth. Where the isolation gets a place to land, and where you process what is actually going on for you — not just the business.

Group Session
A small, confidential peer circle of 4-6 business owners or leaders.
Themed and guided by me.
A place to pressure-test decisions, be challenged by people who understand the terrain, and realise you are not carrying this alone.

What is Lead With Influence™

How it Works:

How it Works:

What is Lead With Influence™

  • The isolation of leadership and who you turn to when there is no one above you
  • How your past shows up in how you lead now
  • Relational and emotional intelligence
  • Decision-making, communication, and conflict
  • Building a culture of engagement, accountability, and performance
  • Your own capacity to sustain what you have built

The container
6 or 12 months · Online or
in person Nelson Bay.
4-6 participants maximum

Built on the
Insight-to-Impact Method

  • The isolation of leadership and who you turn to when there is no one above you
  • How your past shows up in how you lead now
  • Relational and emotional intelligence
  • Decision-making, communication, and conflict
  • Building a culture of engagement, accountability, and performance
  • Your own capacity to sustain what you have built

The container
6 or 12 months · Online or in person Nelson Bay · 4-6 participants maximum

What we work on:

What we work on:

Book Free Intro Call

The Problem

You have made hard decisions, carried the weight of other people's livelihoods, and figured it out as you went.

But somewhere along the way
  • The team is not performing the way you need them to
  • You are making decisions alone with no one to pressure-test them with
  • The growth is there but the energy to sustain it is not
  • The culture feels off, and you are stuck in the dance between friendly and firm
  • You know what needs to change, but employment is not a marriage, and letting go, setting boundaries, or having the hard conversation keeps getting deferred

This is not a business strategy problem.
It is a self-leadership problem. And it starts from the inside out.

The way you lead yourself is the way you lead your business. 
The patterns, the blind spots, the beliefs about what is possible — they all show up in your team, your culture, and your results.

Most business owners spend thousands on strategy, systems, and staff — and nothing on the one thing that drives all of it.
Themselves.

Somewhere along the way — the business started running you.

You did not get here by accident.

I am not a leadership theorist. I have been where you are.
I built a business from nothing. Just me, for [15/20] years. Grew it to a team of 25 at peak, 35+ over its life. Thirteen completed apprenticeships. Eighty-five percent of everyone who worked for me went on to run their own successful businesses. I 've carried the weight of other people's livelihoods. Figured it out as I went.

I did all of that while competing at an elite level in touch football, and while carrying grief and personal crises that never once showed up at work. From the outside, everything looked fine. It wasn't always. Showing up as though everything is fine takes a toll, even when the business is genuinely thriving. I know that first-hand.
 
I've founded and run multiple companies: an import retail business, my own product brand, and more. Today I co-own a TGA-listed product, hold a partnership stake in a salon, work as an EAP clinician and coach, and run my own Airbnb.
I've invested tens of thousands into my own leadership development, because a business only ever grows as far as I do.

What I know now, from the inside, not from a textbook: the thing most business owners are missing isn't another strategy. It is somewhere to think. Somewhere to process the weight they are carrying. Somewhere to be challenged and supported by someone who has actually sat where they are.

I trained as a coach, then as a psychotherapist because I kept seeing the same thing in business owners that I had felt myself. The isolation. The pressure. The unprocessed weight sitting underneath every decision.

Lead With Influence™ is the program I needed.
It did not exist. I built it so it exists now.

I am not a leadership theorist. I have been where you are.

I built a business from nothing. Just me, for 15 years. Grew it to a team of 25 at peak, 35+ over its life. Thirteen completed apprenticeships. Eighty-five percent of everyone who worked for me went on to run their own successful businesses. I 've carried the weight of other people's livelihoods. Figured it out as I went.

I did all of that while competing at an elite level in touch football, and while carrying grief and personal crises that never once showed up at work. From the outside, everything looked fine. It wasn't always. Showing up as though everything is fine takes a toll, even when the business is genuinely thriving. I know that first-hand.
 
I've founded and run multiple companies: an import retail business, my own product brand, and more. Today I co-own a TGA-listed product, hold a partnership stake in a salon, work as an EAP clinician and coach, and run my own Airbnb.
I've invested tens of thousands into my own leadership development, because a business only ever grows as far as I do.

What I know now, from the inside, not from a textbook: the thing most business owners are missing isn't another strategy. It is somewhere to think. Somewhere to process the weight they are carrying. Somewhere to be challenged and supported by someone who has actually sat where they are.

I trained as a coach, then as a psychotherapist because I kept seeing the same thing in business owners that I had felt myself. The isolation. The pressure. The unprocessed weight sitting underneath every decision.

Lead With Influence™ is the program I needed.

It did not exist.
I built it so it exists now.

Why me.

Why me.

Your Counsel

This program is NOT for you if:

This program is NOT for you if:

  • You are looking for a quick operational fix
  • You are not in a leadership or ownership position
  • You are unwilling to look at your own patterns and blind spots
  • You want generic business advice without the personal work
  • You are not ready to commit to an ongoing container
  • You are a small business owner or established leader carrying real responsibility
  • You are growing, but the team, culture, or energy is not keeping pace
  • You want a confidential space to think and process — not just strategise
  • You are ready to be challenged by peers who understand the terrain
  • You can commit to monthly sessions over 6-12 months

This program is for you if:

This program is for you if:

Let;s do this!

This is not a program you find on your own. It is a conversation.

Book a Free Intro Call and we will talk through where you are, what you are carrying, and whether Lead With Influence™ is the right fit — for you, right now.

No pressure. No pitch. Just a conversation between two people who understand what it takes to build something real.

Spots are limited. Cohorts open periodically throughout the year.
This program works.
I have seen it change the way people operate  in their businesses, their relationships, and the way they experience life.
But it only works if you are ready to show up for it. That is what the intro call is for. If we are the right fit, you will know.

Are you ready to lead yourself and others differently?

Question.

Book free intro call

Got Q's? Contact me. 

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thank you

I will be in touch in 24-48 hours.